Coming of age in London during the noughties, I was constantly surrounded by suits. They adorned businessmen rushing through the Square Mile. They were worn by fathers in Hyde Park, kicking footballs in the evening light. At school, a inexpensive grey suit was our mandatory uniform. Traditionally, the suit has served as a uniform of gravitas, projecting power and performanceâqualities I was expected to aspire to to become a "adult". Yet, before recently, people my age seemed to wear them infrequently, and they had all but disappeared from my mind.
Subsequently came the incoming New York City mayor, Zohran Mamdani. He was sworn in at a private ceremony wearing a sober black overcoat, pristine white shirt, and a distinctive silk tie. Riding high by an ingenious campaign, he captivated the world's imagination like no other recent mayoral candidate. Yet whether he was celebrating in a hip-hop club or appearing at a film premiere, one thing was mostly unchanged: he was almost always in a suit. Relaxed in fit, modern with unstructured lines, yet traditional, his is a quintessentially professional millennial suitâthat is, as common as it can be for a cohort that rarely chooses to wear one.
"The suit is in this strange position," notes men's fashion writer Derek Guy. "It's been dying a slow death since the end of the Second World War," with the real dip arriving in the 1990s alongside "the rise of business casual."
"It's basically only worn in the strictest locations: marriages, funerals, and sometimes, court appearances," Guy explains. "It is like the kimono in Japan," in that it "essentially represents a tradition that has long ceded from everyday use." Numerous politicians "wear a suit to say: 'I represent a politician, you can trust me. You should vote for me. I have legitimacy.'" But while the suit has historically signaled this, today it performs authority in the attempt of gaining public confidence. As Guy elaborates: "Because we are also living in a liberal democracy, politicians want to seem approachable, because they're trying to get your votes." To a large extent, a suit is just a nuanced form of drag, in that it enacts manliness, authority and even closeness to power.
Guy's words stayed with me. On the infrequent times I require a suitâfor a ceremony or black-tie eventâI dust off the one I bought from a Tokyo department store several years ago. When I first selected it, it made me feel refined and expensive, but its tailored fit now feels passĂ©. I imagine this feeling will be all too recognizable for many of us in the diaspora whose families originate in somewhere else, especially global south countries.
Unsurprisingly, the everyday suit has lost fashion. Like a pair of jeans, a suit's shape goes through trends; a specific cut can thus define an eraâand feel rapidly outdated. Take now: looser-fitting suits, reminiscent of Richard Gere's Armani in *American Gigolo*, might be in vogue, but given the price, it can feel like a significant investment for something destined to fall out of fashion within a few seasons. Yet the appeal, at least in some quarters, endures: in the past year, major retailers report suit sales rising more than 20% as customers "move away from the suit being daily attire towards an desire to invest in something special."
The mayor's go-to suit is from Suitsupply, a Dutch label that sells in a moderate price bracket. "Mamdani is very much a reflection of his background," says Guy. "In his thirties, he's not poor but not exceptionally wealthy." Therefore, his mid-level suit will resonate with the demographic most inclined to support him: people in their 30s and 40s, university-educated earning professional incomes, often discontented by the cost of housing. It's exactly the kind of suit they might wear themselves. Not cheap but not extravagant, Mamdani's suits plausibly don't contradict his proposed policiesâwhich include a capping rents, building affordable homes, and fare-free public buses.
"You could never imagine Donald Trump wearing this brand; he's a luxury Italian suit person," observes Guy. "He's extremely wealthy and was raised in that New York real-estate world. A power suit fits seamlessly with that tycoon class, just as more accessible brands fit naturally with Mamdani's cohort."
The history of suits in politics is long and storied: from a well-known leader's "shocking" beige attire to other world leaders and their notably impeccable, tailored appearance. As one British politician learned, the suit doesn't just clothe the politician; it has the power to characterize them.
Maybe the key is what one scholar refers to the "enactment of ordinariness", invoking the suit's historical role as a standard attire of political power. Mamdani's particular choice leverages a deliberate modesty, neither shabby nor showyâ"conforming to norms" in an unobtrusive suitâto help him appeal to as many voters as possible. However, experts think Mamdani would be aware of the suit's historical and imperial legacy: "The suit isn't neutral; scholars have long pointed out that its modern roots lie in imperial administration." Some also view it as a form of protective armor: "It is argued that if you're a person of color, you aren't going to get taken as seriously in these white spaces." The suit becomes a way of asserting legitimacy, particularly to those who might doubt it.
Such sartorial "changing styles" is not a recent phenomenon. Indeed historical leaders once donned three-piece suits during their early years. These days, certain world leaders have begun swapping their typical fatigues for a dark formal outfit, albeit one lacking the tie.
"In every seam and stitch of Mamdani's public persona, the tension between belonging and otherness is apparent."
The attire Mamdani chooses is deeply significant. "Being the son of immigrants of Indian descent and a democratic socialist, he is under scrutiny to conform to what many American voters expect as a sign of leadership," notes one author, while at the same time needing to navigate carefully by "not looking like an elitist selling out his distinctive roots and values."
But there is an sharp awareness of the double standards applied to who wears suits and what is interpreted from it. "That may come in part from Mamdani being a millennial, able to adopt different personas to fit the occasion, but it may also be part of his diverse background, where code-switching between cultures, customs and attire is typical," commentators note. "Some individuals can remain unnoticed," but when others "seek to gain the power that suits represent," they must carefully negotiate the expectations associated with them.
Throughout the presentation of Mamdani's official image, the tension between somewhere and nowhere, insider and outsider, is visible. I know well the discomfort of trying to fit into something not built for me, be it an inherited tradition, the culture I was born into, or even a suit. What Mamdani's style decisions make clear, however, is that in public life, image is never without meaning.
A passionate gamer and strategy expert with years of experience in competitive gaming and content creation.